Melbourne Football Club Logo: History and Meaning

Table of Content

I. Introduction to the Melbourne Football Club Logo

II. Meaning Behind the Melbourne Football Club Logo

III. Changes in the Design of the Melbourne Football Club Logo

IV. Buy Melbourne Football Club Logo T-Shirts

The Melbourne Football Club logo belongs to the oldest Australian rules football team in the world. Its design embodies the club's strong traditions and distinctive colors, making it a memorable symbol in the hearts of fans. The latest Melbourne logo was introduced in 2016, bringing a modern and sophisticated look. If you're interested in the story behind this AFL emblem, let TeeAussie help you gather more information.

Introduction to the Melbourne Football Club Logo

The Melbourne Football Club logo was first introduced in 1976, inspired by the image of a demon. Over the years, the design has evolved to match modern aesthetic preferences while preserving the club's essence. The primary colors of the logo are deep red and navy blue, which have been in use since as early as 1859. The team’s mascot, "Demons", is a licensed character from AFL Mascot Miner. Since then, the club has experimented with multiple demon designs to find the one that best represents its identity.

Introduction to the Melbourne Football Club Logo

Meaning Behind the Melbourne Football Club Logo

Since there have been many versions of the Melbourne Football Club logo, we will focus on analyzing some key elements.

Shield Shape: The logo takes the form of a shield, symbolizing strength and readiness to face challenges.
Color Combination: The mix of red and navy blue creates depth in the design and represents the Demon identity.

The Melbourne Football Club logo conveys a spirit of relentless fighting and intelligent gameplay. Moreover, using a demon as the mascot is not uncommon among major sports teams. It reflects a superior and distinctive identity that leaves a lasting impression on viewers.

Meaning Behind the Melbourne Football Club Logo

Changes in the Design of the Melbourne Football Club Logo

With over 167 years of history, many might assume that the Melbourne Football Club logo has undergone numerous changes. However, this is not entirely true, as the club’s emblem only emerged in 1976.

1976 - 1988

The Melbourne Football Club logo debuted in 1976, immediately drawing attention with the image of a demon’s head and a trident on the right side. It was enclosed within a blue-bordered shield. At this time, the team’s name was fully displayed as "Demons Melbourne Football Club." Overall, the logo met the standard design criteria of that era.

Melbourne Football Club Logo in 1976

1989 - 1994

During this period, the Melbourne logo was redesigned into a geometric shape instead of using the demon imagery. The shield was divided into two sections: the upper half contained the team's name, while the lower half featured a triangle with the word "Demons" stylized at the top.

1995 - 2005

The Melbourne Football Club logo returned to featuring the demon figure instead of geometric shapes. The logo’s frame was changed to a square, enclosing a red demon alongside the team’s name, which was diagonally aligned from right to left.

Another Post: Hawthorn Logo History

2005 - 2007

This time, the logo change was minimal, mainly removing the frame around the emblem. The decision was influenced by a general trend in AFL and Australian rules football, where teams aimed for more streamlined designs.

Melbourne Football Club Logo in 2005

2008 - 2010

The Melbourne Football Club logo became extremely minimalistic, consisting only of a square and an inverted red triangle. The team's name was written in a simple white font for better visibility. However, many felt this design lacked uniqueness and was difficult to recognize from a distance.

Additionally, in 2008, a 150th Anniversary Edition logo was released, featuring the number 150 along with the text "1858 150TH Anniversary 2008."

Melbourne Football Club Logo in 2008

2011 - 2015

The Melbourne Demons logo underwent significant refinements, incorporating more details for a distinct look. It abandoned the demon imagery in favor of a shield that contained:

A football
A trident
An inverted triangle with the team’s name

At the bottom of the shield was a ribbon featuring the number 1858, marking the club’s founding year. Below the logo, the team's name was stylized with a flame above the letter M.

Melbourne Football Club Logo in 2011

2016 - 2022

The Melbourne Football Club logo was further refined into a sleek and modern design. It retained the shield shape, with the club’s name positioned at the top. The emblem incorporated a unique monogram featuring the letters M, F, and C. The color scheme was adjusted to dark red and navy blue for a more striking appearance.

2022 - Present

In 2022, the club temporarily rebranded as NARRM, which led to modifications in the Melbourne Demons logo. The outer border of the shield was enhanced with additional stripe details, giving the design a more intricate look.

Melbourne Football Club Logo at present

Buy Melbourne Football Club Logo T-Shirts

With the new season underway and the team’s schedule becoming more intense, wearing the right apparel can enhance your experience as a Demons AFL supporter. Finding your favorite design might be challenging at local stores, so you can explore the Melbourne Football Club collection at TeeAussie for exclusive merchandise.

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